Videos

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CCT Consulting

  • April 15, 2016

Camille Chaudet of web analytics agency CCT Consulting talks about data quality and cross-channel insight trends currently being experienced by her clients.

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Europcar

  • April 15, 2016

Nathalie Feyte, Head of Digital Business Development, Europcar Group, talks about how tag management is helping her address the challenges of data unification, audience activation and analytics in … Continued

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Groupe Argus

  • April 15, 2016

Rémy Bertin, Audience and Monetisation Manager and Cédric Cichowlas, Marketing Manager at Groupe Argus, a specialist media and classified ads publisher, discuss tagging agility and the secret to … Continued

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Radio France

  • July 3, 2015

Michael Vuillaume of Radio France discusses how enterprise tag management has given it agility in managing its marketing cloud and exploiting its data.

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Venca

  • July 2, 2015

Alexandrine Loubradou of Venca discusses the power of custom cross-channel attribution models in optimising its acquisition spend.

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Marketing Agility

  • July 2, 2015

Our customers Disneyland Paris, Air France, Lagardère Active, and Radio France discuss tag management and how it has helped them in their marketing efforts.

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Disneyland Paris

  • July 2, 2015

Jean-Baptiste Prévost of Disneyland Paris talks about how tag management and marketing attribution is enabling it to improve marketing agility, optimize affiliate traffic, and improve booking conversions.

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Lagardère Active

  • July 2, 2015

Dilson Varela Ribeiro of Lagardère Active tells of how enterprise tag management has enabled it to better manage its monetisation solutions, optimise visitor engagement and reduce IT dependency.

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Air France

  • July 2, 2015

Hermione Vaury of Air France shares how the company has slashed marketing project implementation times and has improved the day-to-day productivity of its marketing teams.

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